The wellbeing of the Greyhound
A digital global first - a mobile application to inform, educate and empower Greyhound owners and trainers around supplement usage and racing.
GWIC is dedicated to safeguarding the welfare and integrity of greyhound racing in Australia. Their mission is to promote fair and transparent practices while ensuring the health and well-being of racing greyhounds. With a focus on integrity, GWIC aims to provide reliable and accessible information to greyhound owners.
Project Scope
- Develop an easy-to-use mobile application for both iOS and Android platforms
- Responsive Design
- User friendly
- Ensure the app is free to download and can be used both online/offline, with no formal registration required
- Provide a comprehensive database of supplements and medications with risk indicators
- Enable push notifications for timely updates
Challenges
- Target user with limited IT literacy
- Requirement for comprehensive analytics to gain insights into user behaviour
- Adherence to GWIC guidelines for medication and supplement usage
Solution
- User Experience (UX) Focus:
- Designed with a user-centric approach to ensure accessibility and ease of use
- Supplement & Medication Checker:
- Database with risk indicators
- Keyword search and browsing capabilities
- Information on permissible medications
- Notification Platform:
- Simple interface for push notifications
- Notifications visible even when the app is inactive
- Future Proofing:
- Designed for adaptability to future needs
- Scalable using Firebase
Results
- Successfully developed a user-friendly app catering to GWIC’s requirements
- Enhanced user engagement through intuitive design and push notifications
- Provided GWIC with valuable analytics insights into user behavior
- Ensured compliance with GWIC guidelines for supplement and medication use
C8.Digital successfully developed a user-friendly app catering to GWIC’s requirements, enhancing user engagement through intuitive design and push notifications, and ensuring compliance with GWIC guidelines for supplement and medication use. The GWIC Supplement and Drug Reckoner App effectively addresses the needs offering essential information in an accessible and easy-to-use layout. This collaboration between C8.Digital and GWIC resulted in a valuable tool that promotes the health and well-being of racing greyhound dogs.